It is fast approaching ten years since we authored the SuBMoJour database and we are actively seeking funding to carry out a longitudinal review of the cases we presented — and an update of what business models in the long tail look like

Storytelling and service oriented business models on the net: reimagined

The report is still available to download. Our international research project, Sustainable Business Models for Journalism (, built case studies of 69 startups in 10 countries and found only a handful startups where charging for content was a significant part of their business model. How things have changed. What is urgently needed is a review of the…

Clare Cook

Niche revenue models for independent media. Business. Resilience. Diversification. Innovation. @cecook

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store